In a study of over 5,000 businesses, HubSpot found that traffic from LinkedIn generated the highest visitor-to-lead conversion rate at 2.74%, almost three times or 277% higher than both Twitter (.69%) and Facebook (.77%).
That said, LinkedIn lead generation doesn’t happen by accident.
The growth of the platform means that competition for your customers’ attention is fiercer than ever.
As a result, you need to understand the best practices of LinkedIn so you can stand out from the crowd.
That’s why we I’m sharing this free webinar with you all. You’ll get to learn how to implement a proven LinkedIn strategy and more here.
This is the type of value added content you can expect from my newsletter. Stay tuned for the next edition and please do comment, like and share.
Being Human – Marketing & Social Selling in a Digital World
If you liked this post then please take a look at my book, “Being Human: How to Sell in a Digital World”, which is available via Amazon. I share my approach for human-to-human interaction in a professional setting; from social selling to account-based marketing, to crafting compelling content and navigating social media channels to optimise their output to benefit you and your business. Everything is based upon results – it’s all tried and tested, and has led to healthy pipelines and return on investment in the millions.
This book isn’t just for fellow marketers and sales professionals. It’s for anyone who wants to cut through the noise and have a true relationship with their audience.
I hope, like this newsletter, it brings value and insight into your world.
